The Vision and Mission

Vision

We are the political home of all South Africans, united in the spirit of South Africanism by our common passion for our Country, mobilising the creative power inherent in our rich diversity, towards our transformation into a Winning Nation.

Mission

We will unite South Africans from all communities in a new political home, built on the foundation of the principles and ideals of our National Constitution. To this end we will address poverty and imbalances in our society, inspired by our unifying love of our Country and its people. We will set free the creative power inherent in our diversity and will co-operate with all stake-holders to ensure a quality life and individual freedom for every citizen, based on good governance and civil order, towards being a Winning Nation.

The Core Values, which the United Democratic Movement will uphold and promote and upon which its fundamental policy positions are based, are as follow:

  • respect for life, dignity and human worth of every individual;
  • integrity in public- and private life;
  • the individual rights and freedoms enshrined in our Country’s Constitution;
  • tolerance and respect for the rights and freedoms of others;
  • solidarity in the common spiritual ownership of all that is good in our Country;
  • national self-discipline based on an acceptance that each right and freedom carries with it a corresponding and equal obligation and responsibility;
  • national moral regeneration towards a clear distinction between right and wrong, between what is acceptable conduct and what not, between good and evil;
  • economic policies based on moral values;
  • freedom of religion and worship.
  • respect for life, dignity and human worth of every individual;
  • integrity in public- and private life;
  • the individual rights and freedoms enshrined in our Country’s Constitution;
  • tolerance and respect for the rights and freedoms of others;
  • solidarity in the common spiritual ownership of all that is good in our Country;
  • national self-discipline based on an acceptance that each right and freedom carries with it a corresponding and equal obligation and responsibility;
  • national moral regeneration towards a clear distinction between right and wrong, between what is acceptable conduct and what not, between good and evil;
  • economic policies based on moral values;
  • freedom of religion and worship.

Alternative government, not opposition

Unlike the other opposition parties, the UDM does not strive to be merely opposition. The UDM has much grater potential than that. It is the only party outside government that has the potential of becoming the governing party. That is what makes it different from any other opposition party.

It has been clearly illustrated that the ANC government does not have any regard for the inputs of the other parties presently in parliament It goes even further: due to the fact that they have clearly been identified with sectarian interest, the majority of the electorate expects the ANC to differ from, ignore and even sometimes to snub these parties. And why should they do otherwise: it is fully accepted that none of the present opposition parties in parliament have the capacity or even the slightest hope of ever unseating the ANC government. And all the talk (if it ever comes to more than that) of grouping together will not fundamentally improve their support base.

Broad based support

From Markinor polls it has been scientifically established that the profile of UDM supporters corresponds directly with the demographic composition of our country. But what does all these big words mean? It simply means that the UDM draws its support equally from all communities in the country. And the UDM as a new party is drawing support away from all other parties, and more so from the ANC. That is the big difference. That is why we are noticed. That is why we can make the difference. That is why the UDM alone is an alternative government to the ANC.